Shopify · fashion
Cecilie Bahnsen
Problem
A couture-led fashion house needed ecommerce that felt like the clothes: considered, photographic, and still a shop. Too much chrome and it stops being Cecilie Bahnsen. Too little and it stops selling.
What I did
- Shipped the Shopify storefront with the agency team: homepage, collection paths, and a product experience that has to carry lookbook photography.
- Built the production layer a fashion shop runs on: navigation, merchandising, cart, and a front-end that stays out of the way of the image.
- Contract development on the agency team. The live store is the proof.
Result
Live at ceciliebahnsen.com. A Shopify fashion store that reads as a digital runway and still checks out.